Home Brands I dig denim – cool Swedish style

I dig denim – cool Swedish style

by Julia

I dig denim is a Gothenburg based Swedish denim brand for babies, kids, and women, founded in 2009 by the designer Hanna Clavegård. Her dream was to design a unique look based on great quality denim and with a touch of Scandinavian design. The vision is to create unique clothing highlighting the DNA of I dig denim while drawing inspiration from the rocky, wild and beautiful Swedish coastline.

They do not only design stretchy and soft denims for kids combined with cool shapes but they also have a wide range of amazing sweats, tee’s, dresses and jackets in wool, denim, and cotton. So you can dress your little one and yourself in these cool Swedish clothes from head to toe.

But it’s not only about design and swedish coolness, no the environmental and ethical aspects are extremely important for I dig denim and they continuously strive to find the best manufacturers who can provide them with organic fabrics. This is also reflected in their ever growing ECO collection.

I dig denim is definitely one of our favorite denim brands for Babies and Kids.

Where we can help, we wish to help, so that we can go back to the forest year after year, look up and see the magic happen allover again! (I Dig Denim)

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